Getting Search Engines to Identify the Niche of Your Fashion Website

February 21, 2010 on 12:01 am | By admin | In Miscellaneous | Comments Off

One of the most important aspects of running an online business is ranking well in the search engines.  But another thing that’s often overlooked by businesses is taxonomy, or categorisation.  How search engines categorise your website is extremely important. Niche website directories are a great way to help search engines categorise your website.  So if you’re selling handbags on your website, register your site to a handbags and purses directory and that way search engines like Google, Bing and Yahoo! will get a clue as to the nature of your website.  This is also useful because search engines rely on synonyms as well, so accurate categorisation helps you win related keyword searches.

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